Running a small retail business like mine takes everything you’ve got. Over the years, I’ve focused on creating strong relationships with our community, curating gear that fits real fishing needsof grit.

If you’ve ever gone after sturgeon, you know it’s not a game of chance. It's strategy meets patience, with a touch of grit.

Striped Bass Action from the Shore: Shore anglers are enjoying a strong bite right now. The top-producing baits include anchovies, pile w

If you're looking to target Striped Bass on the Napa River, trolling is one of the most effective methods to cover water and find fish.

Having the right equipment improves your chances of success when targeting striped bass from shore.

Last week's Striper Meetup was a fantastic success! The positive feedback from attendees has been overwhelming,

Calling all anglers! If you love fishing for striped bass or have always wanted to learn more about this exciting sport, we’ve got something

If you’re looking for action-packed fishing, the Napa River stripers are here to deliver!

The Napa River, winding its way through the valley, offers a serene escape into nature, where anglers can experience the region's natural be

How do free food, drinks, fishing classes, and discounted gear sound? What about meeting with and hanging out with other like-minded angers

Wetsuiters have a mantra: “Boat fish don’t count.”

Last week we hosted our first hands-on Striper Fishing Workshop where we had boat owners looking to improve their striper fishing game

Trout fishing at Lake Berryessa can be rewarding, especially if you understand where to find them. Here’s how you can improve your chances o

As anglers, adapting to changing regulations is just part of the game. When certain species become off-limits, why not pivot and discover ne